Shubho Sengupta

Is actively involved with brands (Tata Tea, Mahindra, Times of India, IAMAI, etc) and help set up or enhance existing digital capabilities.The focus is on aligning ‘digital’ (consumer facing) with business objectives.

Digital Head, @ Integrated Marketing Council. The Coca-Cola Company looked after and grew Coca-Cola digital properties in India/SWA, included setting up Coke Studio India.

Worked with global team on London Olympics, setting up ‘Unified Coca-Cola’ global best practices. Rediffusion Y&R Creative Head, Digital.