Digital Marketing Must Haves

Digital Marketing Must Haves This is something you must know before you start a business, launch a website or already own a website. Before you even select the name of your company or register it, you must employ a good digital marketing consultant. This is to make you aware about…
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Google Analytics report automation using spreadsheet ad-ons

Have you been manually typing all the data into your analytics report? I have seen many people doing this every month however there is a better way by which you can automate the whole process and save yourself significant time and energy. Google Analytics report automation: Here are the ways of Google…
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Google Performance Summit 2016

Google Performance Summit 2016 keynotes- In the summit Google exaggerated on the point that the world is becoming a mobile first world. Users are using their mobile phones to search more and more. So as marketers we also need to optimize our services and products for a mobile first world.…
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Google ad grants-Google adwords for nonprofits-Complete guide.

What is Google ad grants for non-profits? Google donates millions of dollars worth of grants and technological resources to NGOs every year globally. In 2015 Google granted $ 500,000 to three Indian NGOs for child safety. Google adgrant is another initiative by Google that gives a chance to non-profit organizations…
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Logo design for “Routes to International”

Company Background: Assured Hospitality (website) is an Indian hospitality company managing some prime properties across India. After successfully operating for few years and understanding the hospitality market the company wanted to venture into international markets by offering services of travel & tourism in foreign lands. Instead of extending this service…
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Are brand collaterals important for startups ?

We believe a brand is built with your image first so yes brand collaterals are important for startups. A startup doesn’t have experience or portfolio to draw reference to or exhibit. Therefore its important to create a good impression through your brand collaterals. Logo is the face of your brand.…
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5 Content Types That Worked Well In 2014

Content marketing strategy is not just about writing blog posts regularly. It’s much more. Writing blogs may be a good start if you don’t have any content marketing running currently for you yet but once you are through the initial ordeal try putting in new things in your content like pictures,…
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WHAT YOUR LOGO’S COLOR SAYS ABOUT YOUR COMPANY (INFOGRAPHIC)

When it comes to identifying your brand, your logo is probably the first thing your customers will think of. While honing the narrative and message behind your logo should of course be your primary concern, research suggests that your logo’s design—and specifically its colors—have more bearing on your customers’ opinions…
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keep track of your website visitors during the maintenance downtime

Follow the steps below to put your website under maintenance Step-1: Create a ‘website under maintenance’ web page and name it as 503.php. Put following PHP code at the very top of the page before the <html> tag: <?php header(“HTTP/1.1 503 Service Temporarily Unavailable”); header(“Status: 503 Service Temporarily Unavailable”); header(“Retry-After:…
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Sign Out of Gmail and Google apps Remotely

    Very handy tip for Gmail & Google apps users : Sign Out of Gmail Remotely If you use multiple computers or devices to sign into Gmail and think you forgot to log out, you can do so remotely. Scroll to the bottom of your inbox: You'll see information…
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Visit Older Versions of Almost Any Website

  1)    The Internet Archive's Wayback Machine documents over 150 billion web pages from 1996 to a few months ago. Just type in a web address and you can go back in time and scroll through your favorite website. Web url :  http://archive.org/web/web.php
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Quick Screen Share without any registration

Quick Screen Share without any registration. http://quickscreenshare.com/Other features :1)Works on all platforms  2) Completely free 3) Nothing to install except JAVA 4) Remotely control mouse and keyboard 5) Works on mac, Windows & Linux
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The Art and Science of Designing

  Think of Picasso’s Guernica, Michelangelo’s David, Shakespeare’s Hamlet or Beethoven’s  5th Symphony   Can you draw a common line?  They are masterpieces no doubt; but more than that they are monumental commentaries about life and its myriad connotations. They are a brief testament of their time, reflecting nature and…
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Social Media – The Future of Communication

Already been deemed as the ‘future of communication’, social media is a giant leap towards democratisation of information sharing. It has touched countless lives and brought them closer. It has transformed people; the once mute spectator has grown manifold into a responsible contributor to the vastly evolving digital network. The advent of social…
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The Idea of Digital Marketing

Ask any traditional business firm about its marketing strategy and it will tell you all about personal selling, sales promotion, advertisements etc.  In the earlier days, almost all marketing problems led to one definite solution– advertisement.  In rare cases, when advertisements failed, alternative tools like sales promotion and direct marketing…
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